About Us

Beko story starts in 1955, as white goods were just becoming a fixture in every household. Since then, Beko have grown into Europe’s favorite freestanding home appliance brand. Over the past two decades, Beko have focused on innovation to make their customers’ lives more convenient and healthier. The ease of use and practical technologies of Beko products has made them fastest growing brand in the European market.

Today, Beko is the leading brand in the European white goods market and a global brand sold in more than 140 countries. It’s also the fastest growing brand in the European major domestic appliances market. The 60 years of experience and innovation have led Beko to 30K committed employees with 22 global production facilities and presence in 130+ countries.

Beko aim is to empower new generations to live healthier. Beko focus on developing products that inspire a healthy lifestyle, from nutrient-saving kitchen appliances, to refrigerators that preserve food better for longer. Beko products save both time and effort, allowing you to put that time into yourself and your family.

To further their purpose, Beko have developed partnerships with the world's leading organizations in the field of health and sports, such as FC Barcelona and Unicef. This allowed Beko to reach an exclusive know-how and influence to encourage kids and parents to choose a healthy lifestyle.